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Thursday 12 October 2017

Genesys Summit to bang the digital drum as part of WTM’s tech programme

Genesys Summit to bang the digital drum as part of WTM’s tech programme
Zainab Junaid Elesho

Paul Richer, the well-respected founder and senior partner of Genesys Digital Transformation, will be discussing how technology could shape future travel and hospitality at the coming World Travel Market.

This was disclosed in a communique made available by Nathalia Hartmann, Portfolio Press and PR Executive, for the WTM.

In the communique, Simon Press-Senior Director, World Travel Market London, noted that the Genesys sessions at WTM are always well attended, with some of the most knowledgeable figures in the digital world willing to share their views and best practice.

“Paul Richer has long been an expert in the tech field and remains at the forefront of the latest digital developments. As such, this year’s Genesys Summit is a must-attend for anyone who wants to plan their medium-term strategy in order to retain a competitive edge in the fast-changing technology arena.

"First off, Richer will lead a thought-provoking debate entitled the Future of Technology in Travel and Hospitality. Organised in association with Travel Technology Initiative, speakers include Jose Murta, global head of hospitality at Trivago, who will give his take on how the industry is set to develop in years to come. The debate is on day one, Monday November 6, while the Genesys Summit is on day two Nivembern 7 of WTM London," he said.

Expressing his view on this development, Paul Richer said in the communique that the session will look at how, as technology continues to evolve, new opportunities present themselves to operate our businesses in an increasingly sophisticated manner.

“These opportunities also provide an entrance into our industry for new technology-led companies that are challenging the accepted orthodoxy – and revolutionising the way travellers connect with independent hotels, hotel chains and OTAs," he added.

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